Wednesday 28 August 2013

The Conjuring - Poster Analysis


This is one of the posters used to advertise the new horror film 'The Conjuring'. This poster is used not only in Britain, but internationally.

Here is the link to my analysis of the poster on Flickr; 

Overall, I find this poster very effective in creating a sense of mystery and fear, which are two main features of the horror genre. I like the use of low key lighting, and the simplicity of it. I hope to include these factors within my own film poster that I will create - even though this film obviously had a bigger budget than I have, to recreate something as effective as this would be fairly simple using the equipment that is available to me. I will try to create a poster that creates this amount of suspense through the imagery used. 

Saturday 10 August 2013

The Wolverine - Poster Analysis


This is just one of the many posters that have been created for the advertisement of ‘The Wolverine’. Film posters give the viewer an insight into the film without giving too much away, and through analysis, we can discover the connotations of even the smallest details, which may influence the viewer and make them want to go and watch the film.

Here is the link to my analysis of the poster on Flickr; http://www.flickr.com/photos/zoeradford/9634417575/

I think that this poster is very effective in drawing in an audience that would be interested in the action based genre. Any fans of the X-men series would be attracted by this poster due to the main focus being Wolverine himself, and the fluidity of the CGI means that although this poster is completely put together using a computer, it is done in such a way that we wouldn't question it - it is extremely professional looking. This is an example of what a film with a large budget can create for their advertising campaign. 

After seeing what a high budget film can create for the poster advertising of their film, I will now look at more independent films, and how they promote their films.